What is a SWOT Analysis? | SWOT Analysis Explained with Gliffy


SWOT analysis is a powerful tool that business leaders use to understand the competitive landscape where they’re operating. SWOT is an acronym for strengths, weaknesses, opportunities, and threats. Knowing these about your business is important so that you can make decisions that position yourself for success.

In this quick “What is SWOT Analysis?” video, you’ll learn:

🔹 How to read a SWOT diagram or SWOT chart
🔹 What is a strength or weakness in SWOT analysis?
🔹 What is an opportunity or threat in SWOT analysis?
🔹 When you should use SWOT analysis
🔹 …and more!

Want to jump right in and make your own SWOT chart? Start with a free trial of Gliffy Online here: https://ter.li/tgxv2y

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Read our complete guide to SWOT analysis here: https://ter.li/0j0d9u

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