Home Videos The Lean Startup Model in 5 Minutes! (Simplified Version) The Lean Startup Model in 5 Minutes! (Simplified Version) Oct 17, 2020 comments off Tweet on Twitter Share on Facebook Google+ Pinterest Learn about the Lean Startup Model. Created by Eric Reis, it is a tool that you can use to help turn your idea into a reality. The main premise is to create an MVP and to see how the potential customer reacts to it.