Platforms vs Product + Lessons from growing Airtasker, Canva & other startups

We have Ben Reid talking to us about Platforms vs Product and after that we will have Andrianes Pinantoan for a fireside Q&A asking him about what he’s learnt growing Airtasker, Canva and other startups he’s been involved with!

Join us to hear from 2 fantastic speakers and discuss:

======= Talk #1: Platform & Product Thinking =======

Speaker: Ben Reid – Founder & Chief Product Office at Digital Creators

Digital Creators is a product and innovation studio that offers:
1) Product management “as a service”
2) Design sprints (Ideo, Google, et al) and human-centred design services

Prior to Digital Creators, Ben worked with startups and running accelerators such as Muru-D & Remarkable, and before that worked on innovative products at corporations such as Foxtel & Telstra.

He will be talking about platforms vs product thinking, and how the next wave of digital innovations will look different.

======= Fireside Chat with Andrianes Pinantoan =======

Speaker: Andrianes Pinantoan – ex Canva, Airtasker, Pocketbook, now Growth at Fingerprint for Success

Fingerprint for Success helps you improve your team dynamics and create an awesome team environment. It’s the ultimate tool to reveal the hidden talents and blind spots inside yourself and your team.

Andre has returned to true startup land, and is currently helping F4S go 0-1. Andre has been a staple in the Australian startup ecosystem, being an advisor to a lot of the amazing tech companies now recognized globally.

Prior to F4S, he headed up growth in startups like Airtasker, Canva & Pocketbook.

We get the privilege to ask Andre some questions regarding his experiences in helping these amazing startups, and then we’ll open it up to the virtual floor for questions.

========== Agenda ==========

5.30 PM: Arrive and Networking
6.00 PM: Talks start
7.30 PM: More Drinks and Networking
8.00 PM: Doors close.

========== Thank you to our sponsors ==========

Also, Optimizely is pleased to support ProductTank and the passionate people at the forefront of product management, development, UI/UX, data-led models and evidence-based metrics. Optimizely enables product and marketing professionals to accelerate innovation, lower the risk of new features, and drive up the return on investment from digital by up to 10X.

Optimizely is a world leader in digital experience optimisation with an impressive customer list including eBay, FOX, IBM, The New York Times and many more global enterprises. To learn more, get in touch with the Australian Optimizely team on +61 (02) 8379 0542 or visit

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