Designing the Digital Future at Porsche


Designing the Digital Future at Porsche will be presented at the 2021 Global SAFe Summit. Register at globalsafesummit.com.

The two-day event—to be held online September 27 – October 1, 2021 in three time zones—represents the world’s largest convergence of SAFe professionals and industry thought leaders focused on accelerating digital transformation and competing in a fast-evolving marketplace.

In their SAFe Summit Keynote interview, Mattias Ulbrich, CIO of Porsche AG and CEO of Porsche Digital, and Dr. Oliver Seifert, Vice President R&D Electric/Electronics of Porsche AG, will join Scaled Agile CMO Michael Clarkin for a candid discussion about transforming Porsche into a digital-first pacesetter.

They will describe how the separate worlds of vehicle engineering and IT came together to reimagine the sports car of the future. They will also discuss how Porsche is moving at top speed to meet the evolving needs of their customers, how they are leveraging SAFe, and why they are fully focused on making their cars a central element of their buyers’ lifestyle through digitalization, connectivity, and electromobility.

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