4. Establishing Corporate Alignment: Reflections on 25 Years of Lean


4. Purpose.
How to establish alignment around the direction of the company is the topic of discussion for Womack, Jones, and Shook in the fourth of 11 videos about the state of lean management and how it has evolved since “lean production” was coined 25 years ago in the fall of 1988.

There’s more on this topic in the new edition of Gemba Walks. Sample the free downloads at:
http://www.lean.org/Bookstore/ProductDetails.cfm?SelectedProductId=376&utm_source=YOUTUBE&utm_medium=VIDEO4&utm_term=PURPOSE&utm_campaign=GEMBAWALKS2

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